Professor Judy Motion

Professor of Communication
BA, MMS, PhD (Waikato, NZ)
School of Humanities & Languages

Contact

+61 2 9385 4857
Fields: Organisation and Management Theory, History and Philosophy of Science and Technology, Marketing Communications, Communication and Media Studies

Judy Motion is Professor of Communication in Environmental Humanities at the University of New South Wales. Professor Motion researches public discourse and communication in organizations, focusing on public relations and media issues. She has written extensively on the power of public relations, public engagement processes, organizational change and branding. Judy has led a five-year New Zealand funded research program investigating 'Socially and culturally sustainable biotechnology' which focused on the socio-economic and cultural impacts, engagement processes and decision-making frameworks for biotechnology innovations. She is currently an international chief investigator on a four year research program investigating productivity and innovation issues related to biotechnology, food and beverage organizations titled ‘Building our productivity: Understanding Sustainable Collective Productivity’. Judy’s editorial roles include Australasian Associate co-editor of the Journal of Communication Management and editorial board membership of the Australian Journal of Communication; Journal of Public Affairs; and the International Journal of Strategic Communication. Professor Motion has extensive experience in successfully supervising PhDs to completion and assessing doctoral theses.
Professor Motion has designed and taught on leading communication degree programs in New Zealand and Australia. Most notably, she designed the Master of Public Relations and Advertising and the Bachelor of Media in Public Relations and Advertising degree programs offered at UNSW.

Research

Professor Judy Motion is a member of the Environmental Humanities  at the University of New South Wales (UNSW), Sydney, Australia. Professor Motion has a distinguished research record in communication. She has written extensively on the power of public relations, public engagement processes and branding.

As a discourse scholar, she integrates an interdisciplinary perspective to the development of communication, public relations, media, marketing and organization studies. Her current work concentrates on building sustainability and engagement principles into public policy particularly science-society relations.

Funded research grants include leadership of a New Zealand research project titled  ‘Socially and Culturally Sustainable Biotechnology’ and membership, as an international researcher, on a research project titled ‘ Building our productivity: Understanding Sustainable Collective Productivity’.

Professor Motion’s work has been published in numerous journals including Public Relations Review, Journal of Public Relations Research, Media, Culture & Society, Organization Studies, Journal of Business Research, European Journal of Marketing, Public Understanding of Science and Political Communication.  She has contributed chapters to the Handbook of Public Relations, the Global Handbook of Public Relations and the Encyclopedia of Public Relations.

          

Publications

    Books

    • Motion J;Heath RL;Leitch S, 2016, Social media and public relations: Fake friends and powerful publics

    Book Chapters

    Journal articles

    • Fitch K;James M;Motion J, 2016, 'Talking back: Reflecting on feminism, public relations and research', Public Relations Review, vol. 42, pp. 279 - 287, http://dx.doi.org/10.1016/j.pubrev.2015.05.006
    • Motion J;Leitch S;Weaver CK, 2015, 'Popularizing dissent: A civil society perspective', Public Understanding of Science, vol. 24, pp. 496 - 510, http://dx.doi.org/10.1177/0963662514556206
    • Chad P;Kyriazis E;Motion J, 2014, 'Bringing marketing into nonprofit organisations: A managerial nightmare!', Australasian Marketing Journal, vol. 22, pp. 342 - 349, http://dx.doi.org/10.1016/j.ausmj.2014.09.003
    • Motion J;Burgess L, 2014, 'Transformative learning approaches for public relations pedagogy', Higher Education Research and Development, vol. 33, pp. 523 - 533, http://dx.doi.org/10.1080/07294360.2013.832163
    • Leitch S;Motion J;Merlot E;Davenport S, 2014, 'The fall of research and rise of innovation: Changes in New Zealand science policy discourse', Science and Public Policy, vol. 41, pp. 119 - 130, http://dx.doi.org/10.1093/scipol/sct042
    • Glynn MS;Brodie RJ;Motion J, 2012, 'The benefits of manufacturer brands to retailers', European Journal of Marketing, vol. 46, pp. 1127 - 1149, http://dx.doi.org/10.1108/03090561211247856
    • Lee MS W;Conroy D;Motion J, 2012, 'Brand avoidance, genetic modification, and brandlessness', Australasian Marketing Journal, vol. 20, pp. 297 - 302, http://dx.doi.org/10.1016/j.ausmj.2012.07.003
    • Motion J;Leitch S, 2009, 'The Transformational Potential of Public Policy Discourse', ORGANIZATION STUDIES, vol. 30, pp. 1045 - 1061, http://dx.doi.org/10.1177/0170840609337940
    • Lee MS W;Motion J;Conroy D, 2009, 'Anti-consumption and brand avoidance', Journal of Business Research, vol. 62, pp. 169 - 180, http://dx.doi.org/10.1016/j.jbusres.2008.01.024
    • Motion J;Leitch S, 2009, 'The transformational potential of public policy discourse', Organization Studies, vol. 30, pp. 1045 - 1061, http://dx.doi.org/10.1177/0170840609337940
    • Wai Lee MS;Conroy D;Motion J, 2009, 'Brand avoidance: A negative promises perspective', Advances in Consumer Research, vol. 36, pp. 421 - 429
    • Clarke R;Motion J;Kyriazis E, 2008, 'Communication and coalition: Rethinking neocapitalist definitions of KM', Proceedings of the European Conference on Knowledge Management, ECKM, pp. 977 - 983
    • Motion J;Leitch S, 2008, 'The multiple discourses of science-society engagement', Australian Journal of Communication, vol. 35, pp. 29 - 40
    • Leitch S;Motion J, 2007, 'Retooling the corporate brand: A Foucauldian perspective on normalisation and differentiation', JOURNAL OF BRAND MANAGEMENT, vol. 15, pp. 71 - 80, http://dx.doi.org/10.1057/palgrave.bm.2550111
    • Motion J;Doolin B, 2007, 'Out of the laboratory: Scientists' discursive practices in their encounters with activists', Discourse Studies, vol. 9, pp. 63 - 85, http://dx.doi.org/10.1177/1461445606072110
    • Motion J;Leitch S, 2007, 'A toolbox for public relations: The oeuvre of Michel Foucault', Public Relations Review, vol. 33, pp. 263 - 268, http://dx.doi.org/10.1016/j.pubrev.2007.05.004
    • Glynn MS;Motion J;Brodie RJ, 2007, 'Sources of brand benefits in manufacturer-reseller B2B relationships', Journal of Business and Industrial Marketing, vol. 22, pp. 400 - 409, http://dx.doi.org/10.1108/08858620710780163
    • Heath RL;Roper J;Motion J, 2006, 'The processes of dialogue: Participation and Legitimation', Management Communication Quarterly, vol. 19, pp. 341 - 375, http://dx.doi.org/10.1177/0893318905282208
    • Zorn T;Roper J;Motion J, 2006, 'What are we really trying to do? Achieving legitimacy and closure in dialogue', Management Communication Quarterly, vol. 19, pp. 364 - 368
    • Little V;Motion J;Brodie RJ;Brookes R, 2006, 'Turning marketing promises into business value: The experience of an industrial SME', University of Auckland Business Review, vol. 8, pp. 25 - 36
    • Little V;Motion J;Brodie RJ, 2006, 'Advancing understanding: The contribution of multi-method action research-based approaches to knowledge creation', International Journal of Learning and Change, vol. 1, pp. 217 - 228
    • Motion J;Kay Weaver C, 2005, 'The epistemic struggle for credibility: Rethinking media relations', Journal of Communication Management, vol. 9, pp. 246 - 255, http://dx.doi.org/10.1108/13632540510621579
    • Holmes P;Cockburn-Wootten C;Motion J;Zorn TE;Roper J, 2005, 'Critical reflexive practice in teaching management communication', Business Communication Quarterly, vol. 68, pp. 247 - 256, http://dx.doi.org/10.1177/1080569905276668
    • Cliffe SJ;Motion J, 2005, 'Building contemporary brands: A sponsorship-based strategy', Journal of Business Research, vol. 58, pp. 1068 - 1077, http://dx.doi.org/10.1016/j.jbusres.2004.03.004
    • Motion J, 2005, 'Participative public relations: Power to the people or legitimacy for government discourse?', Public Relations Review, vol. 31, pp. 505 - 512, http://dx.doi.org/10.1016/j.pubrev.2005.08.009
    • Roper J;Motion J, 2005, 'The process of dialogue: Forum introduction', Management Communication Quarterly, vol. 19, pp. 341 - 343
    • Motion J;Weaver CK, 2005, 'A discourse perspective for critical public relations research: Life sciences and the battle for truth', Journal of Public Relations Research, vol. 17, pp. 49 - 67
    • Motion J, 2005, 'Participative public relations: Normalizing an economic discourse transformation', Public Relations Review, vol. 31, pp. 505 - 512
    • McKie D;Motion J;Munshi D, 2004, 'Managing communication and margins', Australian Journal of Communication, vol. 31, pp. i - ii
    • McKie D;Motion J;Munshi D, 2004, 'Envisioning communication from the edge', Australian Journal of Communication, vol. 31, pp. 1 - 11
    • Motion J;Leitch S;Brodie RJ, 2003, 'Equity in co-branded identity: The case of adidas and the All Blacks', European Journal of Marketing, vol. 37, pp. 1080 - 1094
    • Leitch S;Motion J, 2003, 'Public-private partnerships: Consultation, cooperation and collusion', Journal of Public Affairs, vol. 3, pp. 273 - 278
    • Weaver CK, 2002, 'Sabotage and subterfuge: Public relations, democracy and genetic engineering in New Zealand', Media, Culture & Society, vol. 24, pp. 325 - 343, http://dx.doi.org/10.1177/016344370202400303
    • Motion J, 2001, 'Electronic relationships: Interactivity, Internet branding and the public sphere', Journal of Communication Management, vol. 5, pp. 217 - 230, http://dx.doi.org/10.1108/13632540110806785
    • Motion J, 2001, 'Personal public relations: The interdisciplinary pitfalls and innovative possibilities of identity work', Journal of Communication Management, vol. 5, pp. 31 - 40, http://dx.doi.org/10.1108/13632540110806640
    • Leitch S;Motion J, 1999, 'Multiplicity in corporate identity strategy', Corporate Communications: An International Journal, vol. 4, pp. 193 - 200, http://dx.doi.org/10.1108/13563289910299319
    • Motion J, 1999, 'Politics as Destiny, Duty, and Devotion', Political Communication, vol. 16, pp. 61 - 76, http://dx.doi.org/10.1080/105846099198776
    • Motion J, 1999, 'Personal public relations: Identity as a public relations commodity', Public Relations Review, vol. 25, pp. 465 - 479, http://dx.doi.org/10.1016/S0363-8111(99)00032-6
    • Motion J;Leitch S, 1996, 'A discursive perspective from New Zealand: Another world view', Public Relations Review, vol. 22, pp. 297 - 309, http://dx.doi.org/10.1016/S0363-8111(96)90051-X

    Conference Papers

    • Chad P;Kyriazis E;Motion J, 2016, 'DEVELOPMENT OF A MARKET ORIENTATION RESEARCH AGENDA FOR THE NONPROFIT SECTOR', in Campbell C; Ma JJ (eds.), LOOKING FORWARD, LOOKING BACK: DRAWING ON THE PAST TO SHAPE THE FUTURE OF MARKETING, SPRINGER INT PUBLISHING AG, Melbourne, AUSTRALIA, pp. 376 - 376, presented at 16th Biennial World Marketing Congress on Looking Forward, Looking Back - Drawing on the Past to Shape the Future of Marketing, Melbourne, AUSTRALIA, 17 - 20 July 2013, http://gateway.webofknowledge.com/gateway/Gateway.cgi?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000378071400094&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=891bb5ab6ba270e68a
    • Davenport S;Leitch S;Motion J;Renton M, 2009, 'Mobilizing scientific discourse to rebrand food organizations', in Mobilizing scientific discourse to rebrand food organizations, 26th EGOS Conference - European Group for Organizational Studies 2009, ESADE Business School, Barcelona,, presented at 26th EGOS Conference - European Group for Organizational Studies 2009, ESADE Business School, Barcelona,, 03 July 2009
    • Harr J;Motion J;Leitch S, 2009, 'The politics of idea work: An indigenous perspective', in The politics of idea work: An indigenous perspective, 26th EGOS Conference - European Group for Organizational Studies 2009, ESADE Business School, Barcelona,, presented at 26th EGOS Conference - European Group for Organizational Studies 2009, ESADE Business School, Barcelona,, 03 July 2009
    • Little V;Motion J, 2004, 'Co-creating Knowledge Through Action Research: A Study of Customer Value and Related Processes', in ANZMAC 2005 Conference, Australian and New Zealand Marketing Academy Conference 2004, Wellington, New Zealand, presented at Australian and New Zealand Marketing Academy Conference 2004, Wellington, New Zealand, 29 November - 01 December 2004

    Reports

    • Motion J;Kearnes MB, 2014, Water Recycling and Media: Guidelines for Communication, Report of the National Demonstration, Education & Engagement Program, Australian Water Recycling Centre of Excellence & the University of New South Wales, Australian Water Recycling Centre of Excellence
    • Kearnes MB;Motion J;Beckett J, 2014, Australian Water Futures: Rethinking Community Engagement, Report of the National Demonstration, Education & Engagement Program, University of New South Wales
    • Kearnes MB;Motion J, 2014, Water Recycling and the Public: Guidelines for Community Engagement, Report of the National Demonstration, Education & Engagement Program, Australian Water Recycling Centre of Excellence & the University of New South Wales, Australian Water Recycling Centre of Excellence
    • Motion J, 2008, Socially and Culturally Sustainable Biotechnology within New Zealand: A community discourse, Royal Society of New Zealand, Wellington, New Zealand, The Sustainable Biotechnology Project
    • Davenport S;Motion J;Leitch S, 2008, Working across Boundaries: Science Industry in Society, Royal Society of New Zealand, Wellington, New Zealand, The Sustainable Biotechnology Project

    Conference Presentations

    • Doolin W;Motion J, 2008, 'Upsetting scientists: Identity work in biotechnology organizations', presented at 24th EGOS Conference - European Group for Organizational Studies 2008, Amsterdam, 10 - 11 July 2008
    • Motion J;Doolin W, 2008, 'Frozen souls’: Religion and public understanding of the new genetics', presented at International Conference on Organizational Discourse, London, UK, 01 January 2008
    • Leitch S;Motion J, 2008, 'The discourse strategies of resistance: Entertainment, creative play and pleasure', presented at 24th EGOS Conference - European Group for Organizational Studies 2008, Amsterdam, 10 - 11 July 2008
    • Clark RJ;Motion J;Kyriazis E, 2008, 'Communication and Coalition: Rethinking Neocapitalist Definitions of Knowledge Management', presented at European Conference on Knowledge Management 2008, Southampton Solent University, Southampton, UK, 04 - 05 September 2008
    • Leitch S;Motion J, 2008, 'Challenging and changing institutions through public policy discourse', presented at Challenging Institutions: A workshop on institutional theory, UNSW, Sydney, 01 January 2008
    • Motion J, 2008, 'Engaging imaginatively and emotionally: Understanding how the public values new or controversial science', presented at The Social Innovation Network, University of Wollongong, Australia, 06 November 2008
    • Leitch S;Motion J, 2007, 'Retooling the corporate brand: A Foucauldian perspective on normalisation and differentiation', presented at International Corporate Identity Group Conference, Scotland, 01 January 2007
    • Motion J;Leitch S;Davenport S, 2007, 'Political power plays and purse power: Resistance and rebellion as reverse colonization', presented at 23rd EGOS Conference - European Group for Organizational Studies 2007, Vienna, Austria, 05 - 07 July 2007
    • Motion J, 2007, 'Communicating across boundaries: Ideas, values and bodies of knowledge', presented at Royal Society Symposium, Working across boundaries: Science industry in society, Wellington, NZ, 16 October 2007
    • Motion J, 2006, 'Public Policy and identity work: Legitimation, normalization or power play?', presented at International Communication Association conference, Dresden, Germany, 01 January 2006
    • Motion J;Doolin B, 2006, 'Discourse dialectics: the contested nature of identity work', presented at 22nd EGOS Conference - European Group for Organizational Studies 2006, Bergen, Norway, 01 January 2006
    • Motion J;Doolin B, 2005, 'Participation and partnership: sustaining a nascent, controversial industry', presented at 65th Annual Academy of Management Conference, Hawaii, 01 January 2005
    • Motion J;Doolin B, 2005, 'Unlocking biotechnology: A discourse analysis', presented at 21st EGOS Conference - European Group for Organizational Studies 2005, Berlin, Germany, 01 January 2005
    • Motion J;Weaver CK, 2005, 'Contesting knowledge: Advocacy as organizational legitimation or resistance', presented at International Critical Management Studies Conference (ICMS 2005: Technology and Power), Cambridge, England, 01 January 2005
    • Motion J, 2005, 'Building and sustaining qualitative research', presented at Qualitative Research Group, University of Auckland Business School, NZ, 22 August 2005
    • Motion J, 2005, 'A discourse perspective for critical research', presented at Qualitative Research network, Massey University at Albany, NZ, 14 September 2005
    • Motion J, 2005, 'Who decides New Zealand’s biotechnology future?', presented at Waikato Management School Research Seminar series, Hamilton, NZ, 01 September 2005
    • Motion J;Doolin B, 2004, 'Epic and tragic tales', presented at the Joint 4S & EASST Meeting: Public proofs - Science, technology and democracy, Paris, France, 25 - 28 August 2004
    • Motion J;Doolin B, 2004, 'Science for society's sake?', presented at the Joint 4S & EASST Meeting: Public proofs - Science, technology and democracy, Paris, France, 25 - 28 August 2004

    Working Papers

    • Motion J;Weaver CK;Gilbert E, 2004, Analysis of the New Zealand Press Reporting of Environmental Issues and Greenpeace Activities, Analysis of the New Zealand Press Reporting of Environmental Issues and Greenpeace Activities

Teaching

MDIA 1003 Practices in Public Relations